In the creative industries, competition often overshadows collaboration. But what happens when a group of young creatives decides to rewrite that script — and build a community rooted in empathy, trust, and shared purpose?

In this special episode of The Bliss Business Podcast, hosts Stephen and Tullio sit down with Ash Maher and Andrew Montez, co-founders of Awaken Radio Club, for a conversation that challenges everything we think we know about community building in cutthroat spaces.

The Birth of a Movement

Awaken Radio Club didn’t begin as a startup or a business strategy — it began with a choice.

Faced with the opportunity to seize a DJ slot for himself, Ash made a different call. Instead of stepping over others to take the gig, he opened the door to fellow artists. That moment of selflessness sparked a chain reaction — and became the foundation for what would become Awaken Radio Club: a community built on inclusion, collaboration, and purpose.

Their approach? Strip away the gatekeeping and create a space where emerging artists feel seen, supported, and inspired.

From Family Legacy to Future Vision

Both Ash and Andrew bring deeply personal stories to this movement. Ash’s desire to pursue music was inspired by his grandmother, a renowned performer in Iran. Andrew, a young producer with roots in EDM and a deep love for the craft, recognized the lack of support and opportunity for new artists.

Together, they weren’t just building gigs. They were building a space where people could thrive.

As Andrew put it, “You’re not only an artist that works with me, but you’re my friend. If we don’t have that connection, why are we even showing up?”

Why Culture and Consciousness Matter

The conversation dives deep into the “why” behind community building. In creative industries especially, egos and competition can dominate. But at Awaken, mutual respect and emotional intelligence lead the way.

Each member is treated as a whole human being, with their own story, challenges, and purpose. This level of emotional safety allows individuals to not only perform — but grow. “It’s about helping people experience their bliss,” Ash shares.

And the results? They speak for themselves. From packed events to heartfelt testimonials, Awaken has evolved from a DJ collective into something much more powerful: a living culture of empathy, empowerment, and authentic connection.

A Movement Fueled by Love

One of the most moving parts of the conversation is when Ash and Andrew reflect on the role love plays in their work. “It’s the foundation,” they both agree. Whether it’s welcoming someone new, helping a struggling artist, or just showing up with kindness — love drives every decision.

“When people say this changed their life, that they finally feel like they belong… that’s why we do it.”

Final Thoughts: A New Way Forward

The story of Awaken Radio Club is a reminder that business, artistry, and community don’t have to be at odds. We can create cultures where generosity outshines ego, where people rise together, and where purpose — not profit — leads the way.

It all starts with one question: What can I bring to the space?

Listen to the full conversation with Ash Maher and Andrew Montez on The Bliss Business Podcast — and discover what’s possible when we choose connection over competition.

Check out our full conversation with Ash Maher and Andrew Montez on The Bliss Business Podcast.

Originally Featured on The Bliss Business Podcast Blog